Posts

When Salon Clients Leave and Won't Tell You Why

If you've tried to find out why one or more of your clients left, here are five ways to find out what – if anything – caused the discontent that caused them to move on.

Salon Marketing: 4 Innovative Ways to Attract New Clients

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As a salon professional, your true value proposition lies in what you bring to the table that no one else can offer, and it’s the same for a salon business.

Salon Marketing: Get New Clients Using Social Media Contests

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If you want your salon's social content to get shared and help you attract new clients, make sure you include the secret ingredients – things people love – that can take your social media marketing from mundane to meteoric.

2015 Beauty Industry Trends and Salon and Spa Opportunities

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Blurred lines abound when it comes to 2015 beauty industry trends. Salon and spa pros will find new opportunities as they address the challenges presented by the ever-evolving industry.

Salon Marketing: 7 Take-Aways from Great Clips’ 40 Quarters of Growth

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Neither the Great Recession nor even the Polar Vortex had the…