4 Ways for Marketing to Convince Customers You Offer the Best Deal

Do Customers Want the Best Price – or the Best Deal?

The best deal doesn’t always mean the lowest price. A closer look at the study’s findings point to four marketing keys found in the best deals.
Win Over Business Buyers by Fixing 7 Types of B2B Website Content

Win Over Business Buyers by Fixing 7 Types of B2B Website Content

53% of business buyers postpone buying decisions because website copy isn’t persuasive; here are seven types of B2B website copy that can make a difference.
12 Successful B2B Lead Generation Tactics by Rank

12 Successful B2B Lead Generation Tactics by Rank

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Here are the twelve most successful B2B lead generation tactics as ranked by B2B marketers.
The Most Important Customer Marketing Might Happen After the Sale

The Most Important Customer Marketing Might Happen After the Sale

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Customer marketing after the sale could help you grow more quickly,…
5 reasons b2b food truckscould be the new catering

5 Reasons B2B Food Truck Businesses Could Become the New Catering

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In an industry quickly and quietly growing into epic proportions,…
Forget Amazon - these 7 Businesses Need Last Mile Delivery Services Too

Forget Amazon - these 7 Businesses Need Last Mile Delivery Services Too

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Long haul isn’t the only way to grow a trucking company and…
11 charts show the b2b buyer vs consumer buying journey

11 Charts Compare B2B Buyer and Consumer Buying Journey

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Consumer, B2B Buyer Shopping Behaviors and How Today's Marketers…
the Hottest Ecommerce Trends that Deserve Your Consideration Right Now

Integrate Today’s Biggest Ecommerce Trends into your Business

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With innovation and evolution happening at a breakneck speed,…
10 status update ideas for a b2b social marketing plan

10 Types of Social Posts for a B2B Social Marketing Strategy

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Just because you don't sell directly to consumers doesn't mean…
Simplifying Online Lead Generation in the Supply Chain - Infographic

Simplifying Online Lead Generation in the Supply Chain - Infographic

Brad Shorr, Director of Content Strategy for internet marketing…
Business Webinars - Best Times, Webinar Platforms and Tools for Small Budgets

Business Webinars - Best Times, Webinar Platforms and Tools for Small Budgets

A benchmark report tells best times for business webinars, and a list of webinar platforms and tools for content marketers.
Trust Trumps Value in Top B2B Buyer Considerations + Infographic

Trust Trumps Value in Top B2B Buyer Considerations + Infographic

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Conventional marketing wisdom is to highlight the value of products…
B2B Marketing - 7 Marketing Ideas for Manufacturers and Distributors

B2B Marketing - 7 Marketing Ideas for Manufacturers and Distributors

Growing a B2B business requires mastery of promoting sales to…
Helping B2B Buyers Answer the Question - Is It Right for Me?

Helping B2B Buyers Answer the Question - Is It Right for Me?

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B2B buyers are people, too, and they often make buying decisions…
Are Your B2B Marketing Strategies Missing the Cash Cow?

Are Your B2B Marketing Strategies Missing the Cash Cow?

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Data from Marketo ranks several B2B marketing strategies for…