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Small Business Marketing Begins - and Ends - in the Bathroom
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What's your business' attraction factor? Resources spent investing in pursuit of genius products, services and marketing can all be wasted, if a business fails to ensure that they will actually be attractive to those new customers when they walk in the door.
Slow Down! 8 Ways to Improve the Customer Journey and Boost Sales
The sales process consists of capturing the buyer’s attention, persuading them to buy, and closing the sale. But too often, marketing and sales are focused on closing, without having captured the attention and trust of buyers, first.
5 Resources to Inspire Your Valentines Day Marketing Campaigns
The Valentine’s Day marketing campaigns you run in the weeks ahead could boost revenues if you do what it takes to get the attention of your target audiences, woo them and win their business.
Best Small Business Marketing Calendar for 2015
The title of this calendar might as well be the ‘If It Were Me’ Marketing Calendar, because it's exactly what I would do if I were the one responsible to promote your small business.
