If You Get a Chance, Don't Be Yourself, Be Batman

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Authenticity, the marketing buzzword from the last decade and…

Have I Told You Lately that I Love You? | Customer Thank Yous

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With November at an end, so ends the series of social media status…

A Marketing Audience of One: This Letter is For You

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This letter isn’t for you. This letter has been written for…

When Stalking Customers is a Good Thing | Customer Acquisition Strategies

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January is National Stalking Awareness Month. I thought it would…

Shopping Turn Ons: Getting Target Markets Into the Mood

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Maybe you should think of your marketing less in terms of ads…

Secrets of Spa and Salon Email Marketing Success Revealed!

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A quick glance at the titles of my most recent blog posts will…

Every Day Marketing Ideas for Marketing Your Business Every Day

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A few years ago, when researching to write my first ever marketing…

It’s 2012: Do You Know Where Your Ideal Client Types Are?

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Those of us who were kids (or adults) in the 1970s and 1980s…

Without Client Attraction, Your Salon Marketing Plan Doesn't Matter!

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When it came time to write this years salon marketing calendars I…

Marketing Fails: 3 Types of Marketing Multiple Personality Disorders

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When portrayed in the movies and on TV, individuals with multiple…

Be a Marketing Streaker: 3 More Ways to Cheat at Marketing

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In my last blog post, 3 Ways to Cheat at Marketing, I pointed…

Unhappy Customers Will Teach You the Most Important Things

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Your most unhappy customers are your greatest source of learning. - Bill…

3 Ways to Cheat at Marketing

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Let’s face it, we don’t always have time to open up the marketing…