Little White Marketing Lie #5: We're Just One Great Marketing Idea Away from Success

Little white lies are falsities we tell people (and sometimes…

Little White Marketing Lie #4: Our Customers Love Us

Little white lies are falsities we tell people (and sometimes…

Now Available: The 2012 Marketing Calendar for Small Business, "Little White Marketing Lies"

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12 little white marketing lies, yours to disprove in 2012! The…

Little White Marketing Lie #3: Word of mouth is our best marketing

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Little white lies are falsities we tell people (and sometimes…

Little White Marketing Lie #2: Our Employees Set Us Apart

Little white lies are falsities we tell people (and sometimes…

Trick or Treat - but Don't Scare - Your Customers

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Last week when Facebook made some pretty significant changes…

Big news -- and the brow wax that changed my life

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First for the big news: The 2012 Salon and Spa Marketing Calendar…

Employee culture and your marketing mix

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Make no mistake, your employee culture is part of your marketing…

The little white marketing lie that's hurting your business

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Little white lies are falsities we tell people (and sometimes…

Coming Soon: The 2012 Salon and Spa Marketing Calendar

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I'm asked for copies of the 2011 salon and spa marketing calendar…

Basics: Build Your Electronic Marketing Toolbox

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Long gone are the days when your marketing could be confined…

The One Competition You Can't Afford to Lose

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Sometimes we fear the competition, sometimes we hate them and…

Niche Marketing Ideas that Should Be Music to Your Ears!

September is Classical Music Month and National Piano Month 365…

Niche marketing ideas for salon and spa that should be music to your ears!

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(Excerpt) September is Classical Music Month and National Piano…

Beer Me! Use 45 Day Rules to Strengthen Customer Relationships

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“Beer Day” is a US Naval term, so named because it’s the…