Use Business New Year Resolutions to Reach and Engage Customers

How to Use Business New Year Resolutions to Reach and Engage Customers

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It’s not just about setting and achieving specific goals; you…
salons contacting millennials

Salon Owners: 3 Ways to Communicate With Millennial Clients

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As a salon owner, whipping up fabulous hair styles and colors…
stylist tips

Stylist Conversation Tips

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As a salon stylist, your job is not only to style your clients…
What Weight Loss and Business New Year Resolutions Have in Common

The Secret to Success with Business New Year Resolutions

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Making business New Year Resolutions is a pointless exercise…
14 Ideas for a Valentines Day Marketing Plan elizabeth kraus

14 Ideas for a Valentines Day Marketing Plan

Ideas for a Valentines Day Marketing Plan 14-Day Countdown The…
branding strategies

5 Ways to Know Your 2016 Marketing Plan is Brave Enough

Your business resolutions for the New Year should scare you…
branding strategies

Marketing Strategies: A Good Cause = Competitive Advantage

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A recent survey reveals that just about every type of business would benefit - big time - when it comes to improving marketing ROI if they simply support a good cause.
branding strategies

Marketing Plan: How to Write a Compelling Vision Statement

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Vision statements run the gamut from boringly generic to inattainably specific – and everything in between. Get it wrong and run the risk of being pointless - and producing passionless patrons. But get it right and you can inspire your employees and engage customers as never before.
branding strategies

Boost Profits, Beat Customer Expectations by Offering the Unexpected

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Are you looking for new marketing strategies that will help you attract new customers or increase the average sales ticket?
branding strategies

Slow Down! 8 Ways to Improve the Customer Journey and Boost Sales

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The sales process consists of capturing the buyer’s attention, persuading them to buy, and closing the sale. But too often, marketing and sales are focused on closing, without having captured the attention and trust of buyers, first.
branding strategies

5 Resources to Inspire Your Valentines Day Marketing Campaigns

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The Valentine’s Day marketing campaigns you run in the weeks ahead could boost revenues if you do what it takes to get the attention of your target audiences, woo them and win their business.
branding strategies

Customer Service: Are You Serving Customers - or Guests?

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The words you use have branding power. When it comes to your business, do you have customers – or guests? And which is better for your brand?
branding strategies

Reputation Management: 6 Ways to Look Good in an Industry with a Bad Reputation

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In the wake of the latest round of NFL player scandals, marketers are reminded that no matter how good a brand’s reputation is, it doesn’t take much to dismantle.
branding strategies

Is This Disorder Derailing Your Marketing ROI?

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There is a serious but all-too-common disorder that could be…
branding strategies

The Secret to Getting More Customers in 2013

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The Secret to Getting More Customers (Or Anything Else You Want…