It’s time to throw out boring, run of the mill, meaningless job titles in favor of words that actually mean something. Find out how to write creative job titles that will inspire and engage your employees.
How to Write Creative Job Titles to Inspire Team Member Productivity and Profitability
These 10 creative job titles lead us to believe that you, too, can write job titles that lead to increases in employee engagement, productivity and profitability.
We came across an interesting list of job titles recently that we thought were well worth sharing. These 10 creative, actual job titles represent a new way of thinking about the roles that employees play in any size organization, from small business to large enterprise.
Top 10 Creative Job Titles to Inspire Your Team at Work
- Chief Values Officer
- Owner and Creative Superhero
- Director of Talent Acquisition
- Social Media Trailblazer
- Communications Ambassador
- Chief Design Junkie
- Sales Ninja
- World Changer
- Smarties Expert
It got us thinking: Why do the job titles to be found in most organizations sound generic – as though they could exist within just about any U.S. business, which effectively strips them of meaning when it comes to employee engagement?
Every business is unique; what’s more, most business owners claim that their employees “set them apart.” If this is true, why not reflect the unique nature of your business and your organization’s unique selling propositions in your job titles and job descriptions?
If you want to inspire your team to greater levels of employee engagement and productivity, assign unique job titles and really think through the descriptions that will go along with them so that they relate directly back to the values, mission and vision of your organization. It’s one of the first ways that you can tell new employees how what they do relates back to why your organization exists!
Image Credit, hyken.com
2 Ways to Write Creative Job Titles that Inspire Productivity and Profitability
Focus on results, not tasks.
When you write ad copy to describe your products, do you describe the technicalities of how it works? No! You talk about the benefits buyers will receive as a result of using, consuming or otherwise enjoying your products. You talk about how it will make their lives better.
When writing job titles and job descriptions, instead of thinking about tasks, think about the benefits your business and its employees will enjoy as a result of the position being filled and executed well.
For instance, instead of a “human resources specialist” you might have a perks promoter, an employee culture conveyor or even an organizational culture guardian. Instead of a marketing manager, you might have a perception designer or a mantra developer.
Relate job titles and descriptions back to the mission of your organization.
Every employee needs to understand how their role impacts the business as a whole and how what they do contributes to fulfillment of the mission and vision of your company.
For instance, instead of a receptionist, greeter, front desk clerk or cashier – whoever is responsible for the first point of contact with your organization – you might have a guest experience emissary. Instead of a salesperson, you might have a stellar solution specialist.
If you want your business to be truly special, you have to make sure that it’s not like every other business. If you want employees to help you reach your organizational goals, you must inspire and engage them – and they must have a clear understanding of what they can do to help!
Writing creative job descriptions and building an organizational culture that inspires workers to be more productive and profitable won’t be easy – but it will be worth it!