Entries by Elizabeth Kraus

Authentic Brand Videos are Worth a Thousand Words to Millennials

Authentic brand videos can prove the brand-worthiness claims you have been trying to tell with words, which is key for customer acquisition in general, and with Millennial customers in particular. Authentic Brand Videos Trump All Other Kinds of Content Visuals of all kinds outperform text, and even boost the effectiveness of text-based content, based on […]