
4 Marketing Takeaways from Amazon’s Move into Brick and Mortar
The More Marketing Things Change the More They Stay the Same…

10 Personality Traits of Bad Bosses | Leadership
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When bad bosses are company CEOs, there is not much that can…

First Impressions: 5 Ways to Start the Customer Journey Off Right
Are you using your 7 seconds wisely? Here are some ideas that…

Attitude is Everything When Marketing to Women
Many ad campaigns launched with the hope of successfully marketing…

5 Ways to Woo Customers Back When They’ve Gone | Customer Retention
Using these five marketing strategies, you can win back some of the customers you thought you lost, revitalize relationships with all your customers and improve client retention rates.

Marketing Strategies: A Good Cause = Competitive Advantage
A recent survey reveals that just about every type of business would benefit - big time - when it comes to improving marketing ROI if they simply support a good cause.

Marketing Plan: How to Write a Compelling Vision Statement
Vision statements run the gamut from boringly generic to inattainably specific – and everything in between. Get it wrong and run the risk of being pointless - and producing passionless patrons. But get it right and you can inspire your employees and engage customers as never before.

9 Ways to Make Sure You (Always) Live Up to Customer Expectations
If you fail to manage customer expectations, you may find that while you believe your business performed well, your clients don’t agree. Find out how to create a scenario where your business can always exceed customer expectations.

5 Resources to Inspire Your Valentines Day Marketing Campaigns
The Valentine’s Day marketing campaigns you run in the weeks ahead could boost revenues if you do what it takes to get the attention of your target audiences, woo them and win their business.

Customer Service: Are You Serving Customers - or Guests?
The words you use have branding power. When it comes to your business, do you have customers – or guests? And which is better for your brand?

7 Ways to Grow a Business and Sell Using Social Media + Infographic
Socialfish.org defined seven types of social media followers…

For Success in B2B Marketing Make Your Customer the Hero
If you want B2B marketing success, growth and profitability,…

If your brand were a person and walked into the room | Branding Strategies
Think of it as a brand selfie; imagine, for a moment, that your…

So You Found a New Customer, Now What?
Landing a sale is not the end-game, it’s the beginning. So…

6 Ways to Make Your Brand More Appealing to Women
Did you know? It is more difficult to make your brand appealing…