Reblogged from les nouvelles esthetiques and spa – American Edition

Salon Valentine’s Day Services: Prep Services to Fulfill Your Guests’ Desires…And Pack your Appointment Book!

How can you chase away the winter blues, boost your first quarter cash flow and help guests redeem holiday gift certificates? For many spas, Valentine’s Day is the first big holiday of the New Year and a time to plan romantic specials and promotions. This year, Valentine’s Day falls on a Saturday—promising a full weekend of romantic opportunities. Who doesn’t want to look ravishing on Valentine’s Day?

But why be content with sales and services for just one day when you can add a Valentine’s Day preparation menu?

Read the rest  here, where Patty Biro shares 20 solid ideas for promoting your salon or spa as well as specific services you can market to men, women and couples to help build business for Valentine’s Day.

You might also like:

• Valentine’s Decorations Ideas for Salons and Spas
• 5 Resources to Help You Build Valentines Day Marketing Campaigns

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Elizabeth Kraus is the author of the 2015 Salon Marketing Calendar  called “Making the Cut.” Written just for Independent Beauty Professionals, Making the Cut has hundreds of low-cost and no-cost marketing ideas which can help booth renters, salon suite owners, salon owners and salon managers engage, motivate and retain more clients in 2015!